2024 swimwear trends: what you need to know

26 March 2024
Glamuse introduces 2024 swimwear trends

As the days get longer and the temperatures rise, it’s time to take a closer look at our summer looks. It’s a great way to shorten the time before we hit the warm sands or any other destination with a pleasant climate. There’s only one thing to remember: to be by the water in your best swimwear.

Glamuse loves summer season and it’s our pleasure to select the trendiest summer wardrobe for you. Let’s dive into the 2024 swimwear trends together!

📸 Cover photo (left to right): PrimaDonna  » Barrani » shaping one-piece swimsuit, Antigel « L’Avatar des îles » bikini, Lise Charmel  » Croisière For Ever » one-piece swimsuit.

 
 
 
 
 
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Une publication partagée par Glamuse (@glamuseofficial)

#1 ELEGANT SWIMWEAR: STILL A TOP CHOICE

1.1 The black swimsuit: simply timeless

What better companion than a black swimsuit to transcend our summer looks? This colour remains the epitome of chic, enhancing every figure like no other. Whether you opt for a one-piece or two-piece swimsuit, the choice will be a tough one, but the result will always be elegant and flattering.

MORE BLACK SWIMWEAR ►

1.2 Graphic patterns are always chic

Stripes, herringbone, piping – graphic patterns give our favourite black or navy swimwear a very luxurious feel. Prints are very much in vogue this summer, and our swimwear wardrobe is no exception.

MORE CHIC GRAPHIC SWIMWEAR ►

#2 NATURE: STAR OF THE 2024 SWIM SEASON

This season, prints are all about nature in its most diverse and varied forms. The watchword: plants, whatever they are. Leaves, flowers, but also tones that clearly evoke it : green is also at the top of the year’s trends.

2.1 Flowers: summer’s most popular bouquet

It’s one of the most popular prints of the 2024 bathing season: flowers are absolutely everywhere, much to our delight. Tropical or bucolic, they’re adorning our bikinis and other one and two-piece swimsuit in the most charming of ways. Simply irresistible!

MORE CUTE FLORAL SWIMWEAR ►

2.2 Plant prints on your swimwear

As well as flowers, exotic foliage and other representations of vegetation on land or sea are given pride of place on our most beautiful swimwear. The gold medal for the coolest print goes to them hands down.

MORE COLORFUL SWIMWEAR ►

2.3 Lots of green on our swimming costumes and bikinis

Given this season’s star prints based on plants of all kinds, green is the must-have colour of the summer season at Glamuse. It’s as much at home in your smallest bikinis as in your chic one-piece swimsuit. Green comes in all shades, from jade and grass green to the essential khaki, olive and dark green.

MORE GREEN SWIMWEAR ►

#3 NEVER WITHOUT PRINTS ON MY SWIMWEAR THIS SUMMER

It’s not just nature that’s taking centre stage this 2024 bathing season. Strong prints are also in. And they’re adorning our summer looks with panache, so they’re sure to make a splash.

3.1 Animal prints: a must-have beachwear trend

Extremely popular for some seasons now, animal prints are still going strong. It’s right at the top of our wish list, in both classic and more original versions. With sober colours for some, and much more bold or flashy for others, you’re bound to find an animal print that will make your heart skip a beat.

 MORE ANIMAL PRINTS SWIMWEAR ►

3.2 Bohemian print swimwear

Bohemian prints have a chic, relaxed feel to them. They adorn our one-piece swimsuit, our pretty bikinis and our favourite beachwear. With paisley, ikat and peppy colours, this trend is sure to be a hit on our shores.

MORE PRINTED SWIMWEAR ►

#4 THE BEST OF BEACHWEAR

It’s important to choose the right beachwear to go with your swimwear. Glamuse has got something for everyone and much more. Here’s a quick roundup of our favourite pieces of the season. The risk: choosing them all.

MORE TRENDY BEACHWEAR ►

Get ready for summer with the trendiest swimwear of 2024.
You’ll find all the best brands on Glamuse.

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